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��ѿapp Logo Guidelines

The logo may only be used in “��ѿapp Green” (PMS 583), black or white. Color alterations are not permitted, including reducing the opacity or tint of the official logo variations or altering the color of the square in any way.

• Colors may appear different on your monitor than how they appear in print. For color matching assistance, please contact us.
• Both square logos must only be produced or printed on white paper or other substrates. Failure to do so may make the print or production job more expensive, as the “Mountain” and “��ѿapp” must remain white.
• Special use: the logo may be embossed, engraved, etched, cast in metal or carved in wood or stone. When possible, official colors should be used.��

The logo must appear prominently and clearly on ALL College materials and must be reviewed by Marketing and Communications prior to production to ensure consistency in use and to maintain the integrity of the College’s visual identity.

• If the logo cannot be displayed or produced clearly, contact us for additional options.

Logos are . Marketing and Communications can assist in the creation of logos in a specific size. Do not attempt to scan or recreate the logo for use.

Logos may not be broken up, rearranged, skewed, distorted, crowded or altered in any way other than resizing proportionally (usually performed by holding SHIFT when resizing, or clicking on the CORNER anchor points to resize).

Adding additional words or phrases to the logo, including typesetting “Truckee Meadows Community College” anywhere near the logo, is not permitted.

Using any retired versions of the ��ѿapp logo, including “the Oval” or any earlier renditions of the current ��ѿapp logo (most often seen with 2 colors in the TM and CC) is not permitted.

Outside entities or organizations may use the ��ѿapp Logo with prior written approval from Marketing and Communications. Unauthorized use is prohibited. See additional information regarding .

Department Logo Use

Departments may use the College logo with the department name. If you need a copy of your department logo, please contact the Marketing and Communications Office.

The college's brand standards do not allow for individual departments and/or programs to have their own logo that's outside of the college's brand. While well intentioned, these types of off-brand logos dilute the college's brand identity which causes confusion in the marketplace.

Student Club Logo Use

Marketing and Communications will review information produced by ��ѿapp student clubs as requested by the club officers and/or advisor. Student clubs, or Recognized Student Organizations (RSOs), are encouraged to follow our Logo Use Policy��to create their own club logo for approval by MCO and further use it in promoting their meetings and events.

RSOs may develop their own logos in adherence to the if a state/regional/national logo is unavailable.

• Please do not integrate the ��ѿapp logo into your RSO logo (current RSOs with the ��ѿapp logo built into their RSO logo should work with their designer to deintegrate the ��ѿapp brand from their logo as soon as possible).
• ��ѿapp Marketing and Communications must approve the final version of your logo. Please��contact us with a PDF of your final design for approval.
• After final approval, your logo may be used on marketing materials, promotional materials and social media. You must��pair the with your RSOs logo whenever possible.

��ѿapp Mascot

The ��ѿapp Mascot was created and adopted in the Spring of 2014 through a joint project with the College and the Student Government Association. It is composed of a Lizard on all four legs with a slight smirk on the face and “��ѿapp Green” in color. The official name for the ��ѿapp Mascot is “Wizard.”

In February of 2016, the Student Government Association voted to declare Wizard gender-neutral. There are two official variations of the ��ѿapp Mascot, one “plain” and one with a mortarboard, tassel and over-sized diploma:

��ѿapp Mascot Guidelines

• The ��ѿapp Mascot graphic must be used in conjunction with an official ��ѿapp logo (as shown above) and not in place of the logo.��
• Due to the Mascot graphic primarily being used on promotional materials, it is important to note that the graphic itself contains three colors: PMS 583, Black and White. This can increase production costs.
  • Special use: due to the limiting nature of some promotional products, the Mascot graphic is available in single-color and two-color options, though their use is not encouraged.
• The Mascot is a lizard and not a gecko. Please refer to it as a lizard.
• The Mascot graphic may not be broken up, rearranged, skewed, distorted or altered in any way other than resizing proportionally.
• Any alterations to the Mascot graphic, including adding accessories, hats, decorations, etc. is not permitted.
• Adding text or phrases to the Mascot graphic in chat bubbles or thought bubbles is not permitted. No department, division, club, building, etc. name should accompany the Mascot graphic.

��ѿapp Athletic Logo

The ��ѿapp Athletics Logo was adopted in September 2018 following a class design project by ��ѿapp Graphic Communications students.

View all the logos on the ��ѿapp Lizards Website Style Guide.

��ѿapp Fonts

The official College fonts used for consistency in ��ѿapp printed publications are��Myriad Pro and Minion Pro. Examples provided below:

If these fonts are not available, Marketing and Communications can suggest suitable alternatives. Note that for all online publications, including the ��ѿapp website, fonts should be set to Open Sans, 16px.

��ѿapp Color Palette

One of the keys to establishing and maintaining a strong visual identity is the use of brand colors. The ��ѿapp brand color palette is composed of 3 primary colors and 5 secondary (accent) colors:

Primary Color Palette

Secondary Color Palette

��ѿapp Color Palette Guidelines

• Whenever possible, the primary color palette should be used before the secondary color palette.��
• ��ѿapp Green (PMS 583) is a tricky color. For readability purposes, do not typeset entire blocks of text in ��ѿapp Green. Using it as an accent color for text is preferred.
  • Special use: some vendors can color-match to PMS 583, but if color-matching is not available, please contact us for suitable alternatives.
• Colors can be created via different methods depending on the application you are using. See the table below for the formulas to make the primary and secondary colors:

Screening/Tinting/Opacity Ranges